Each of us is special - in the sense that there is probably no one in the world who has the same combination of strengths, weaknesses, experiences, views, opinions, values and favorite songs as we do. But everyday life is also … everyday life. Isn't the comfort zone also something nice? And aren't we all perfectly normal, mediocre, and a bit boring at times in most things? Incidentally, this can also be scientifically proven. This is the so-called Gaussian distribution . This bell curve is one of the most important types of probability distribution and is used not only in science but also in economics or humanities.
Put simply, the bell curve says: If we examine how a particular trait is distributed among all people (height, intelligence, talent, you name it), most people will find themselves somewhere in the middle on most things. And there will be few outliers to the mobile number list left or right. So if you learn guitar, there's a good chance that you won't be the next Django Reinhardt, but you won't be a total loser either, but just play well enough that people don't panic leave the living room when you hear the first few bars of "Wonderwall If you learn to cook there's a good chance you'll never take on Jamie Oliver, but luckily you won't poison your family members either, but will generally produce edible lasagnes.
If you start a business, there is a high probability that you won't have a seven-figure business, but you won't have to sleep under a bridge either, you'll just get along reasonably well Etc. So the most likely scenario is that we will be mediocre in most of what we do. Boring, ordinary, average, normal mediocrity. Also in our business and marketing. Personally, I don't find that as frightening as it might sound at first glance, but rather reassuring news. Because it finally frees us from this unspeakable pressure to "dream big" or to have to be "extraordinary.