From Birchbox to Dollar Shave Club, Kiwi Crate to Netflix, we seem to live in a subscription world, whether it's software, movies, clothing, food, or anything else you don't mind paying for a monthly subscription. There's a reason so many subscription-based business models have emerged. A successful product is hard to break out of, but the rewards are huge, cash flow benefits, brand loyalty and regular, clear revenue projections.
In e-commerce, subscriptions are always an option. So, in this article, we'll cover how to start a subscription business, an idea of why it's so popular, the different types of subscription business models, and best practices to help you get started.
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The benefits of a subscription business
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How to Start a Subscription Business Using Platforms and Apps
How do you build, design and build a website to run your subscription business?
Here are the steps to help you get started:
Shop on Shopify . You can also email list check out other ecommerce platforms on our list of the best platforms of the year .
Install the template. You can technically choose any type of online store theme as long as it suits your brand. However, you can also find subscription-focused themes at Shopify , as well as from other premium theme creators.
Install a subscription app such as Recharge Subscription , Payroll , Bold Subscription , Seal Subscription or Apple Subscription .
Activate essentials such as payment processing , product pages , sales channels, shipping and taxes.
As an alternative, you can choose to use the Shopify Subscriptions API .
For example, you can go to Shopify's official website to start a free trial.
With an account, you have full access to the Shopify dashboard, where you can start building a subscription business using website templates.
Go to the Themes button under the Sales Channels menu and search for a new theme or customize the theme for the current campaign. Keep in mind that almost every theme Shopify is capable of supporting subscriptions; there really isn't a special theme optimized for subscriptions.