, this blog post is for you. The game of cold emailing has changed. Gone are the days when cold emails were sent with no follow-up and no expectation of a response. The new cold email is about building relationships, not just random spam. In this article, we'll explore the process of cold-to-hot email marketing using mailshake, a tool I use for my business, digitalme. Which gave me 55% open rate on my cold emails within 12 weeks! I'll share my top tips for writing cool emails with 55% open rates. These are proven techniques that have been used by
Myself and other industry professionals to achieve better response rates when sending cold emails. Whether you're a small business or an agency company mailing list looking to expand your reach, these strategies can help you send more effective messages. Cold email a cold email is an inbound marketing message that you send to someone who hasn't requested your product or service.
Cold email usually asks the recipient if they are interested in what you are offering and then provides a call to action, such as asking them to respond with their contact details so you can provide them with more information. . Many cold email recipients don't want to be bothered, so sending cold emails is a long game - you need to prove they have an interest in your product before asking for contact information. Once the recipient of the cold email responds and provides their contact information, they get hot – although they're still cold because they haven't purchased from you yet. Infographic of the differences between hot emails and cold emails